The Minimum Viable Product is not about building the minimal product that is usable and sellable, as much as testing your assumptions about the market with the minimal effort[…]
Conversion is king – and it’s not always easy to stay alive in the kingdom
You are a young entrepreneur, on the verge of finding your life accomplished by the fresh start-up[…]
Update 15 Sept: At the beginning of September, Google had to pull their Two Factor Authentication app for iOS. After an update the app effectively locked out a large[…]
This is the first part of a series of articles we will be writing about how you should choose between mobile first, mobile only or mobile later when creating the MVP of your[…]
[Editor's note: this article was first published in 2013 and has been updated on August 27, 2020.]
Back in 2013, one of our potential customers asked us whether it would make[…]
Assuming you want to build an App that you want to launch as a product/service, and you are not undertaking this enterprise for fun, there are different approaches you can[…]