Insights by Paula Cristea (Page 4)

  • Paula Cristea - 18 Jun 2020
    Effective management of digital transformation is vital but challenging. This was the pre-pandemic reality. Even companies who had the right digital strategy in place ran a high risk of failure because of its execution. A 2019 McKinsey briefing points out that failure to be effective happened five times more often than success. Now, with the added pressures of social isolation, working from home, and generally living online, going digital is no longer an option to consider but a required next step. While some companies have made preliminary steps in this direction, others were caught off-guard by these last few months and find themselves without strategy and execution altogether.
  • Going the extra mile for a product we believe in
    Paula Cristea - 6 Nov 2019
    Founded in 2015 by Tahir Farooqui, Canopy set out to make the whole renting process easier, faster and completely digitized, to support consumers’ desire for flexible renting and the ability to move easily between rental properties.

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